Russ Gottwald
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Spec work

Campaigns that might have been…but never were

[One line on why these exist.]

Campaigns that might have been…but never were
Client
Spec work
Year
[Year]
Type of work
Spec campaigns
Disciplines
Copywriting, Art direction

CPS Energy: Find the Power

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Navy Pier: Don’t Plan

Radio, “On the Clock”

VINCE VAUGHN: I tell folks I’m going to Navy Pier, first thing they do is ask what I have planned. Like I wanna plan things when there’s a cornucopia of options around me.

I’m Vince Vaughn. I live in the real world my dude, with work, with schedules: be here, be there, be on time, don’t be late, don’t miss your appointments. I get paid to live on a schedule, this is my time.

So I’m gonna follow where fate leads me. Food, music, plays, art, tours, or maybe just a spectacular view of this beautiful town…it’s all up to that fickle lady’s fancy.

I don’t wanna make plans. So I go somewhere I don’t have to.

VO: Don’t plan your trip to Navy Pier.

Navy Pier: digital, Instagram, and OOH

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9 images. Scroll sideways.

The Smith & Wesson Model 29

Just a thing I did when I heard Dirty Harry’s revolver was having its 60th birthday the same year as another American icon.

The Smith & Wesson Model 29, image 1 of 1